Odom Lewis

With close to a decade of Client Services and Project Management experience in the pharmaceutical industry, this candidate has developed an in-depth knowledge of tactics that meet brand objectives. She uses her collaborative style to maximize the strengths of cross-functional team members and thus ensures on time, on strategy, on budget delivery of each project she manages. Her expertise in managing and delivering educational and promotional initiatives is valuable to medical education and communication agencies where there is a short or long term gap in resources.  Therapeutic areas of expertise include cardiovascular, immunology, CNS, gastroenterology and oncology.

Career Highlights include:

Senior Program Director

• Collaborated with agency EVP in strategic planning and development of promotional programs that support client objectives for upcoming launch.
• 50% of time spent with client and client teams to support promotional programs both existing and in development.  Candidate sought opportunities to expand business and extended relationships within client and to other brand teams.
• Led and motivated internal team members and members of sister agency to execute promotional programs to the highest quality level.
• Built responsibility and ownership with junior team members through clear communication and accountability.
• Orchestrated interaction with other agencies, at requirement of client, to develop programs that leveraged best capabilities of each agency.
• Developed and implemented non-branded medical education campaign to support new product indication.

Account Director

• Established relationship with new client, successfully delivered 4 initiatives and gained referral to new brand team within company.
• Increased revenue with assigned client by 30%.
• Developed concept for new business pitch in collaboration with business development team for new client with product in Phase II; won business.
• Worked to improve communication with internal team members to facilitate stronger understanding of objectives with the goal of consistently delivering flawless, on time and on budget programs.

Director, Client Services and Business Development

• Developed creative medical education and promotional programs for multiple clients that resulted in higher share of voice within therapeutic area.
• Researched new pharmaceutical clients with products in Phase II or III of clinical development, established contact with brand and/or education team; candidate was invited to complete 5 RFPs.
• Collaborated with medical team to develop 4 presentations for new and existing clients highlighting MDG core competencies in the therapeutic are; candidate won 2 new clients.

Client Services Director:

• Managed the comprehensive planning, development and implementation of client programs with revenue totaling $1 MM annually.
• Established strong relationships with clients by providing excellent communication, follow-up and flawless execution of initiatives.
• Cultivated and maintained relationship with KOLs in a variety of therapeutic areas, including gastroenterology, neurology and oncology.
• Developed grants with full budget estimates to obtain funding for education programs, including satellite symposia, advisory board meetings, web-based programs, CD-ROMs, scientific posters and publications.
• Consistently delivered high quality, on budget, on time educational programs that positively impacted product sales volume.
• Closely supervised the selection,  deployment and management of vendors and consultants to ensure that agency’s quality standards are maintained.
• Developed and presented lunch and learn programs designed to motivate team and encourage project ownership.

This candidate started in medical education and communications at a start up agency, where it was essential to not only understand why the tactic would meet the strategic objective, but also to problem solve regarding the “how to” of implementation.  She has a “roll up the sleeves” attitude that has led to successful delivery of projects for her clients.